Reach an audience that already cares.
You fund a pool. Creators who actually watch the genre choose your film, post it to their own channels, and you pay only for views a person has checked.
Every creator who applies is approved by you, alongside the admin. Nobody posts your film without your say-so.
Your budget is committed to your campaign and drawn down only against views a person has verified. HALO decides against your pool; it does not hold it. The campaign keeps running until it reaches $0.
If a campaign is not working you hear it from us, and you can re-open slots to creators who already posted.
Running a campaign.
Create an account
It sits idle until you have a campaign to run.
Fund a pool
You and the admin settle the amount — $300 minimum. The pool locks at go-live; to add budget you start a new campaign.
Introduce yourself
A short bio, the film, and exactly what you want from creators.
Load the Screening Room
Upload the screener, stills, trailers and clips to HALO. No screener links to hand out, no shared drives.
Assign it across platforms
Split the pool between TikTok, Instagram and Facebook however you want — all of it in one place if that is where your audience is.
Approve the room
You approve every creator who applies, alongside the admin.
Watch it count down
The pool is visible to both sides and falls as verified views come in. The campaign runs until it reaches $0.
What it costs.
100% to creatorsYour pool is untouched — the 26% fee is charged on top and shown separately, so a $300 pool is $378 in total. It covers card processing and payouts, so nothing comes out of what a creator earns. Pools start at $300.
The split is yours to set. HALO does not decide where your money goes — move it all to one platform if that is where your audience is.
Every reservation holds $50, so a pool carries pool ÷ 50 slots at the same time — a ceiling on concurrency, not a headcount. A creator who earns less than $50 gives the difference back and the campaign keeps recruiting, so far more creators are reached over its life than this number. Eligible views are a capacity, not a promise: delivery depends on creator performance and the platforms' algorithms.
The Screening Room.
stop emailing screener linksYour film lives in one place, behind a door you control. Creators watch it there, download the stills and clips they post with, and nobody has to hand a screener link to a stranger again.
Access comes with approval, and only after they sign. Links to the film expire on their own and cannot be shared or saved.
There is no download of the screener at all. Stills, trailers and clips are meant to be taken — they are what the post gets made from, licensed for this campaign only.
Every creator who opens the room is logged, with the time. You can withdraw one person, or close the room to everyone, from the campaign page.
There is no watermark, so a leaked file will not name the leaker — we would rather say so than imply otherwise. If the film is not ready for that, run the campaign on a trailer.
You decide where the money points.
platform allocationA pool is not one undifferentiated budget. You assign it across TikTok, Instagram and Facebook in whatever proportion you like — all $1,000 on TikTok, or split three ways. HALO does not make that call for you.
The split is agreed with the admin when the campaign is built, alongside the pool amount.
A creator applying to post on Instagram sees the Instagram share, not the whole pool.
A platform's share pays out until it is exhausted. The campaign closes when the whole pool reaches $0.
What you get back.
reportingA monthly report, written for you — the filmmaker — not for our records.
| Every month | What it shows |
|---|---|
| Pool spent | How much of the pool has been released against verified views. |
| Views verified | Billable views accrued while the campaign was active, per creator and per platform. |
| Creators paid | Who posted, what they earned, and what was rejected. |
| Pool remaining | What is left to spend. The campaign runs until this reaches $0. |
The summary is written so you can put it in front of a distributor or a programmer, not just your accountant.
Put your film in front of people who chose it.
Pilot campaigns 1–10 are open to a limited number of filmmakers.